PC Plus And Shoppers Optimum To Combine Loyalty Programs In 2018

Ever since Loblaws purchased Shoppers Drug Mart back in 2014, there has been a lot of chatter and speculation about whether or not the two loyalty programs would be combined together. Well, we need not wonder no more!

It’s official, the PC Plus and Shoppers Optimum loyalty rewards programs are set to merge in 2018 and will be introduced as a new loyalty program. The new program will be known as the PC Optimum program.

There’s just one card and one app for the PC Optimum program, to use at the following stores:

  • No Frills
  • Shoppers Drug Mart
  • Beauty Boutique
  • Real Canadian Superstore
  • Atlantic Superstore
  • Dominion
  • Fortinos
  • Zehrs
  • Loblaws
  • Loblaws City Market
  • Independent
  • Provigo
  • Maxi
  • Joe Fresh
  • Pharmaprix
  • and Valu Mart

What happens to your current point balances? You can rest assured that you do not need to rush out and cash out your points. On February 1, 2018, your rewards points balances will be converted to PC Optimum Points at their FULL value! If you’d like to check out the points conversion, check out the Points Calculator.

How the new PC Optimum program works:

  • Earn points at almost 2500 locations across Canada, see participating locations near you
  • Earn 15 points on almost every dollar you spend at Shoppers Drug Mart and Pharmaprix
  • Every 10,000 points is like getting $10 in free stuff
  • Get points in-store, online, at points events and via personalized offers in your online account
  • Redeem your PC Optimum points at special “spend your points” events to get even more value for your points
  • Earn points faster with a PC Financial Mastercard

If you’re a Pharmaprix-Optimum member, this program is coming to an end on January 31, 2018. The new PC Optimum program begins on February 1, 2018. Existing Pharmaprix-Optimum members can choose to convert their points or spend them at full value. This is limited to February 1 – May 2, 2018. Unused points will expire after May 2, 2018 and will no longer be honoured. Get the complete details here.

I still use the physical rewards cards, so I’m happy that I will have one less card to carry in my wallet come late winter. What do you think of these programs finally merging together? 

2 thoughts on “PC Plus And Shoppers Optimum To Combine Loyalty Programs In 2018

  • November 8, 2017 at 11:01 am

    I am a total fan of this. I know some aren’t but I love both Shoppers and Loblaws and shop at both often. Nice to know there will be one card I can use at both.

  • November 8, 2017 at 11:51 am

    I am a member of both so it’s great to see these programs combined. We really enjoy the PC Plus program which this new program seems to be more based on.


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